Electrolux Design Lab 2008: Designs for “Generation @”
Deadline: May 30, 2008
Generation @, also known as the Internet generation, comprises brand-conscious, busy young professionals between 25-35 who are independent, concerned about the environment, and whose lives are intertwined with technology and online social networks
This year’s submissions should be for 2-3 years out and address food storage, cooking, and/or washing
Below are the works of last year finalists:

For more detailed information, please refer to http://www.electrolux.com/designlab/